Name: Rolex Lady-Datejust
Brand: Rolex

Rolex

Lady-Datejust

Oyster, 28 mm, Oystersteel and white gold

Reference 279174

$9,150

All prices are Rolex's suggested retail price before applicable taxes. Prices can be modified at any time without notice.

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Presenting the Rolex Lady-Datejust watch

Dial closeup of a Rolex Lady-Datejust watch

Rolex Guarantee

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To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. All new Rolex watches purchased from one of the brand’s Official Retailers come with a five-year international guarantee. When you buy a Rolex, the Official Retailer fills out and dates the Rolex guarantee card that certifies your watch’s authenticity.

The green seal

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The five-year guarantee which applies to all Rolex models is coupled with the green seal, a symbol of its status as a Superlative Chronometer. This exclusive designation attests that the watch has successfully undergone a series of specific final controls by Rolex in its own laboratories according to its own criteria, in addition to the official COSC certification of its movement.

Rolex presentation box

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Every Rolex is delivered in a beautiful green presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.

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Reference

279174

Model case

Oyster, 28 mm, Oystersteel and white gold

Bezel

Fluted

Water-resistance

Waterproof to 100 meters / 330 feet

Movement

Perpetual, mechanical, self-winding

Caliber

2236, Manufacture Rolex

Power reserve

Approximately 55 hours

Bracelet

Oyster, three-piece solid links

Dial

White

Certification

Superlative Chronometer (official chronometer certification + Rolex certification after casing)

Reference

279174

Model case

Oyster, 28 mm, Oystersteel and white gold

Water-resistance

Waterproof to 100 meters / 330 feet

Bezel

Fluted

Dial

White

Bracelet

Oyster, three-piece solid links

Movement

Perpetual, mechanical, self-winding

Caliber

2236, Manufacture Rolex

Power reserve

Approximately 55 hours

Certification

Superlative Chronometer (official chronometer certification + Rolex certification after casing)

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Lady-Datejust.

White dial

Lacquer combines almost limitless freedom of colour with intensity and a smooth finish. The lacquering technique consists of successively depositing six thin layers of lacquer on a brass base plate. A colourless varnish is then applied to give the colour or shade all of its depth and shine. Once the varnish is dry, the surface of the dial is polished to magnify the colour; the dial is then ready to be pad printed and receive its appliques.

White Rolesor

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster Perpetual collection.

Model availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Long's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.