There’s a calm in knowing you’ve found “the one”—the love of a lifetime and the diamond jeweler you can rely on. You feel the difference the moment you arrive. No pressure. No judgment. Just knowledge and guidance to find the diamond engagement ring that will make your partner say yes.

Your Dream Engagement Ring

We have thousands of GIA-certified diamonds in our inventory, and most of our engagement ring settings can be ordered in different shapes, metals and sizes. Browse diamond settings to find a ring you love, and then work with a Long's bridal expert to find your center stone.

Explore Ring Settings

Ready-To-Buy Diamond Rings

We carry a vast selection of fully finished classic and contemporary engagement rings that are ready to buy, wear and love. Explore some of our new and best-selling diamond rings online, or try on complete engagement rings at your local Long's boutique.

Complete Diamond Rings

Responsibly Sourced & Ethically Produced

Long's is one of just a few select retailers in the country to carry Kalahari Dream Diamonds, which help to support a brighter, more sustainable future.

Discover Kalahari Dream Diamonds

Custom Engagement Rings

From concept to creation, our custom design process ensures that your engagement ring is unique, personal and exactly as you had envisioned it. Set up a consultation to bring your vision to life.

Meet With A Bridal Expert

Our Promise

Quality & Value

We guarantee to give you the best value on our products and services

High Standards

Less than 10% of diamonds accepted for our inventory

No Commission

Zero pressure to buy with our education-forward approach

Trade-Up Protection

The best possible value toward a new ring if you upgrade down the road

Fall In Love at Long's

Meet With A Diamond Expert


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Live Chat


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