Name: Rolex Day-Date 40
Brand: Rolex

Rolex

Day-Date 40

Oyster, 40 mm, Everose gold

Reference 228235

$54,200

All prices are Rolex's suggested retail price before applicable taxes. Prices can be modified at any time without notice.

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Rolex Guarantee

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To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. All new Rolex watches purchased from one of the brand’s Official Retailers come with a five-year international guarantee. When you buy a Rolex, the Official Retailer fills out and dates the Rolex guarantee card that certifies your watch’s authenticity.

The green seal

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The five-year guarantee which applies to all Rolex models is coupled with the green seal, a symbol of its status as a Superlative Chronometer. This exclusive designation attests that the watch has successfully undergone a series of specific final controls by Rolex in its own laboratories according to its own criteria, in addition to the official COSC certification of its movement.

Rolex presentation box

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Every Rolex is delivered in a beautiful green presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.

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Reference

228235

Model case

Oyster, 40 mm, Everose gold

Bezel

Fluted

Water-resistance

Waterproof to 100 meters / 330 feet

Movement

Perpetual, mechanical, self-winding

Caliber

3255, Manufacture Rolex

Power reserve

Approximately 70 hours

Bracelet

President, semi-circular three-piece links

Dial

Slate ombré

Certification

Superlative Chronometer (official chronometer certification + Rolex certification after casing)

Reference

228235

Model case

Oyster, 40 mm, Everose gold

Water-resistance

Waterproof to 100 meters / 330 feet

Bezel

Fluted

Dial

Slate ombré

Bracelet

President, semi-circular three-piece links

Movement

Perpetual, mechanical, self-winding

Caliber

3255, Manufacture Rolex

Power reserve

Approximately 70 hours

Certification

Superlative Chronometer (official chronometer certification + Rolex certification after casing)

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Day-Date 40.

Slate ombré dial

The version presented, in 18 kt Everose gold, introduces slate ombré dial – a completely new hue for such a dial, whose surface, coloured at the center, progresses to a deep black around the edge. Also appearing for the first time on the ombré dial of this watch are faceted, deconstructed Roman numerals and faceted index hour markers in 18 kt pink gold. Until now, Rolex ombré dials were set with diamond hour markers and were reserved for the Day-Date 36. This dial represents the continuity of a design that Rolex introduced in the 1980s and relaunched in 2019. The manufacture of these dials with a concentric gradient involves the application of black lacquer, a delicate operation overseen by a specialist whose task it is to ensure the harmonious transition from colour to darkness.

18 kt Everose gold

To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 kt pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 kt Everose is used on all Rolex Oyster models in pink gold.

Model availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Long's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.