A luxurious store display featuring glass cases with various Rolex watches. The background has a green wall with the Rolex logo, and a clock hangs on a marble wall to the right. The modern interior includes wooden and marble elements.

Our Rolex team

At Long’s Jewelers, we are at your service to help you choose the Rolex watch that best suits you within the wide range of Rolex timepieces.

From our beautiful showrooms located throughout New England to our Boston Boutique – located in the heart of the city – we look forward to welcoming you into our dedicated Rolex spaces, where we only sell guaranteed Rolex timepieces.

A well-lit wooden bookshelf featuring a mix of decorative items and books. Highlights include a framed green Rolex display, vases, candles, and framed photos. The shelves contain a variety of books, gold decorations, and ceramic pieces, creating an elegant display.

The Long's difference

The Rolex experience at Long’s Jewelers is managed by an incredible team of passionate Rolex experts who are committed to serving the Rolex community of New England. Every Rolex consultant is both knowledgeable about the Rolex brand as well as committed to Long’s core values of providing amazing quality and service. We are proud of the Long’s Rolex team, and we are excited to invite you to experience the Long’s difference for yourself.

A modern, high-end watch store with wooden walls and flooring. Display cases line the left side, showcasing luxury watches. A counter and bar stool can be seen at the end of the hallway near large windows that let in natural light.

What to expect

When you visit Rolex at Long’s Jewelers, you’ll be given a tour of the space before sitting down in a comfortable area, where we bring timepieces directly to you. We also have dedicated service areas where we can consult on timepiece repairs and our service offering. Whether we are looking at specific models, consulting on a repair, or talking about our favorite timepieces, our team will tailor your visit exactly to your needs.

A modern office with a green velvet sofa, matching seating, a wooden coffee table, and a contemporary desk. The background features wooden paneled walls with various decor items, books on shelves, and a lit display case. The space is well-lit and stylish.

Elegance, luxury and education

Customers who visit Rolex at Long’s Jewelers can expect not only elegance and luxury but also a warm and welcoming environment. Our sales associates, customer service professionals, and concierge are all committed to giving every visitor a unique and personalized experience from the moment they walk through the doors. Whether you’re buying your first Rolex watch or adding to your extensive Rolex collection, the focus of each visit is on educating our customers on what makes Rolex so special.