
Naturally Long's
The process of designing an engagement ring is incredibly personal. No matter where your journey begins, or where it leads, our diamond specialists are here to support and guide you through every step of the way.
Whether you're looking for a ready-to-buy style or to get started on a custom design, we carry an extensive selection of GIA-certified natural diamonds and look forward to guiding you to a ring that's representative of your love.
Shop By Engagement Ring Setting

Ready-To-Buy Diamond Rings
We carry a vast selection of fully finished classic and contemporary engagement rings that are ready to buy, wear and love. Explore some of our new and best-selling diamond rings online, or try on complete engagement rings at your local Long's boutique.
Complete Diamond Rings
Diamond Calculator
Have a budget in mind? Our simple scale provides a glimpse into how different carat weights and colors affect diamond pricing.
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Custom Engagement Rings
From concept to creation, our custom design process ensures that your engagement ring is unique, personal and exactly as you had envisioned it.
Schedule a ConsultationFall In Love at Long's
Our Promise
Quality & Value
We guarantee to give you the best value on our products and services
High Standards
Less than 10% of diamonds accepted for our inventory
No Commission
Zero pressure to buy with our education-forward approach
Trade-Up Protection
The best possible value toward a new ring if you upgrade down the road