Pride Capsule Collection

Long live LOVE.

For generations, Long’s Jewelers has been Greater Boston’s trusted source for fine jewelry and watches. At Long’s, you’ll find honest guidance, exceptional service, and a thoughtfully curated selection of classic silhouettes and contemporary collections, all within a welcoming environment.

This Pride, Long's is embracing love, individuality, and self-expression through the continuation of our partnership with BAGLY – a Boston-based organization championing programs, policies, and services for LGBTQ+ youth. In support of our collaboration, we’re introducing a limited-edition capsule collection of Pride bracelets from luxury jeweler, Luis Morais. A portion of proceeds will support BAGLY and our shared mission to ensure LGBTQ+ youth feel not just safe, but seen and empowered.