Dana Rebecca Designs

Long live LOVE.

For generations, Long’s Jewelers has been Greater Boston’s trusted source for fine jewelry and watches. At Long’s, you’ll find honest guidance, exceptional service, and a thoughtfully curated selection of classic silhouettes and contemporary collections, all within a welcoming environment.

Wanting to create an accessible luxury fine jewelry brand, Dana (Rebecca) Gordon built her business on the simple but important idea your jewelry should make you feel as comfortable as your favorite t-shirt and as amazing as your little black dress. She strives to create luxurious, everyday pieces women are excited to buy for themselves and gift to their loved ones. Dana Rebecca pieces are designed to become the cherished keepsakes women wear to capture all of life's memories - from major milestones to everyday moments.