Press Release: Long's To Host First-Ever Month-Long Wedding Band Event

Author Long's Staff
Date Jul 17, 2023

(Boston, MA) Following another widely-attended spring bridal event, Long’s Jewelers is pleased to introduce the return of the biggest wedding band shopping experience of the summer. And this season, for the first time in Long’s history, Boston’s leading jeweler and recent Best of Boston winner is celebrating for a full month long. 

August is Wedding & Anniversary Band Month at Long's. The premier event will take place across four Long's locations — Burlington, MA; Peabody, MA; Boston, MA; and Nashua, NH — for the entire month of August, giving thousands of couples getting married this fall and winter the opportunity to enjoy special pricing on an incredible assortment of exquisitely crafted wedding and anniversary rings. You don't have to be getting married to enjoy these spectacular savings either. As ring stacking continues to trend, the event is also perfectly suited to customers who want to build upon their original wedding bands and celebrate an anniversary or any other special milestone. 

"When we relaunched our Wedding Band Weekend this past spring, we saw an incredible number of couples who wanted to explore our unmatched ring selection, experience our warm hospitality and seek guidance from our bridal experts," said Long's Jewelers President Craig Rottenberg. "We are proud that rings purchased during our spring event will play such an important part in so many New England weddings this summer, and we are excited to extend a similar event for those who will be getting married or celebrating an anniversary later this year!"

Wedding & Anniversary Band Month will bring together an extensive assortment of gold, platinum, alternative metal, diamond and custom rings from some of the most highly regarded and sought-after bridal designers, including Sylvie, Mark Patterson, Memoire, Goldman, Precision Set and many others. In addition, couples will have the chance to win $2,000 from Long's to be used toward their wedding bands as well as many other prizes from partners such as Frederique Constant, Lizzie's Bakery, Sylvie, Miltons - The Store for Men, and Eddie V's. 

"Guests of our wedding and anniversary band events are starting new chapters in their lives," Rottenberg said. "We are excited to spend all of August helping them find the perfect ring to celebrate their upcoming nuptials, with a lifetime of enjoyment thereafter."

To learn more about the event, visit: 

Photos from our March event can be viewed here: 

Long's Jewelers is Proud to Include the Following Sponsors: 

Lizzie's Bakery
Frederique Constant
Miltons - The Store for Men
Eddie V's

About Long's Jewelers

Long's Jewelers is a family-owned and operated full-service jeweler with six stores throughout Massachusetts and New Hampshire. New England's love affair with Long's began in 1878 when Thomas Long, a Massachusetts native, opened his Boston-based jewelry business. Since then, Long's has become the foundation of Boston's luxury jewelry and timepiece market. While Long's has evolved and grown over the past 144 years, the philosophy of the company remains true to its heritage: offer only the highest quality product and uncompromised service. Long's is a proud member of the American Gem Society, Jewelers of America, Jewelers for Children, the official award supplier of the Boston Marathon, and an avid supporter of local charities including the Dana-Farber Jimmy Fund. For more information, visit