Rolex Day-Date 40 Oyster, 40 mm, platinum and diamonds M228396TBR-0002

Rolex

Day-Date 40

M228396TBR-0002

Price: $116,300
i
All prices are Rolex’s suggested retail price before applicable taxes. Prices can be modified at any time without notice.

Model Availability

Rolex

Day-Date 40

M228396TBR-0002

Price: $116,300
i
All prices are Rolex’s suggested retail price before applicable taxes. Prices can be modified at any time without notice.

Model Availability

  • Model Case: Oyster, 40 mm, platinum and diamonds
  • Bezel: Set with diamonds
  • Water-Resistance: Waterproof to 100 metres / 330 feet
  • Movement: Perpetual, mechanical, self-winding
  • Caliber:3255, Manufacture Rolex
  • Power Reserve: Approximately 70 hours
  • Bracelet: President, semi-circular three-piece links
  • Dial: Ice blue set with diamonds
  • Certification: Superlative Chronometer (COSC + Rolex certification after casing)
Rolex Day-Date 40 watch
Ice-Blue Dial

Ice-Blue Dial

The ice-blue dial is the discreet and exclusive signature of a Rolex platinum watch. Rolex uses platinum, the noblest of metals, for the finest of watches. These exclusive dials can be found only on the Day-Date and the Cosmograph Daytona.

Diamond-set bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.

Diamond-set bezel
Platinum

Platinum

Rare and precious, platinum is striking for its silvery whiteness and vibrant luminosity. It is among the densest and heaviest metals in the world, distinguished by unique chemical and physical properties such as exceptional corrosion resistance. Paradoxically, it is also soft, elastic and highly malleable, which makes machining and polishing especially difficult, demanding an extremely high degree of skill. Rolex always uses 950 platinum, an alloy consisting of 950‰ (thousandths) platinum, painstakingly crafted in-house by the fine metalworkers at Rolex. The noblest of metals for the finest of watches.

Rolex crown logo

Model Availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Long's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.

How to Set your
Day-Date 40

Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless esthetics. The Oyster Perpetual Day-Date 40 is the ultimate watch of prestige. Learn more about this model and how to set the time, date and day by watching the video.

The new Oyster Perpetual Day-Date 36 welcomes dials made of decorative stone in shimmering tones that evoke the atmosphere of the Mediter-ranean coast. Green aventurine, carnelian and turquoise are paired with watches in 18 ct Everose, yellow and white gold respectively.

As expressions of Rolex’s dial-making expertise, the new Day-Date 36 watches are also testament to the brand’s perfect mastery of the gem-setting art. This union of exceptional stones, gems and precious metals emphasizes the distinction and elegance of this prestigious watch.

Day-Date watchDay-Date watch
Rolex Day-Date
EVERY DIAL A DISCOVERY

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