Ok, so you’re thinking about potentially… maybe… perhaps… giving jewelry to your girlfriend, fiancé or wife this holiday. Long’s is over 130 years old, so we’ve had plenty of time to come up with this great advice: I need to spend a lot of money if I’m going to buy her jewelry, right? Nope. Jewelry comes in practically any budget. Although you could spend thousands or tens of thousands on some killer diamonds, jewelry and watches, here are some examples of some gifts for a smaller budget. A well made, beautiful...

Shop special expanded collections from Roberto Coin at our upcoming trunk show in Braintree from 10am-4pm on Sunday, December 22 Since 1977 Venetian jewelry designer, Roberto Coin, has devoted his life to a passion for innovative design. His diverse collection is defined by a common thread – a thoughtful balance of elegance and creativity. Inspired by ancient Egyptian legend each original piece is marked with the signature hidden ruby – Coin’s blessing for long life, health and happiness. Don’t miss our Roberto Coin Trunk Show Saturday, December 22 at our...

Happy birthday to all the January babies! Many people born in January have the astrological sign Capricorn. Capricorns aim for success slowly but surely – there is no goal out of reach with their ambition and determined nature. Your patience and loyalty attract lasting friendships. Garnet is January’s birthstone. It signifies eternal friendship and trust and is the perfect gift for a friend. Garnet, derived from the word granatum, means seed, and is called so because of the gemstone’s resemblance to a pomegranate seed. References to the gemstone dates back...

Sell your old, worn, or broken jewelryfor cash -OR- trade in for something new. Get 25% more in–store credit over our cash offer! Sell your old worn, broken, outdated or unwanted fine diamonds, watches, platinum gold, silver, and antique jewelry that you no longer wear for cash or trade in towards a new piece for yourself or someone you love. Gold, silver, and platinum is accepted in any condition. All transactions are private and confidential. Walk-ins welcome, appointments encouraged. Our event will be happening in stores on thefollowing dates from...

Happy birthday to all the December babies! Many people born in December have the astrological sign Sagittarius and are known for their optimistic, honest natures.You love to travel and experience all that life has to offer. Sagittarius’ enjoy social activities and are often the life of the party. The three birthstones associated with December are Tanzanite, Zircon, and Turquoise. Tanzanite: Discovered in the late 1960s in Tanzania, and found exclusively in this tiny area of the world, tanzanite exhibits a rich violet-blue color for which the gemstone is treasured; often...

  Long’s Pre-Owned Jewlery Clearance Event has ended but you can still shop our collection of Pre-Owned Jewelry and Timepieces anytime on our Online Store! Our extensive collection includes pre-owned Designer, Vintage, Art Deco, Retro Modern, Edwardian, One-of-a-Kind and Antique styles.

We are feeling the World Series excitement everywhere we go. We love this time of year, especially when the Boston Red Sox are in the World Series! We carry lots of Fenway Park and Boston Red Sox commemorative gifts, but our favorite this season is what we hope to be an actual lucky charm: our Fenway Park Custom Latitude/Longitude Charm by Heather Moore. You can always find your way to America’s most beloved ballpark. Heather Moore charms are fully customizable and available in sterling silver and 14K yellow, white, rose...

Join us for our Fall Heather Moore Trunk Show on Saturday November 16 in Burlington! Learn the process of creating a custom piece of Heather Moore jewelry from start to finish. You’ll be inspired by works that have been created by others, and you will discover that the possibilities are endless when it comes to designing your very own piece for you or someone you love. Each item is handmade to your specifications. There are limitless reasons to design your own piece. The goal of Heather Moore Jewelry is to...

Join us for a fall celebration of Gurhan jewelry from Thursday November 7 to Sunday November 10 at Long’s Jewelers in Burlington! See the very latest jewelry designs from this season as well as one-of-a-kind gems you can’t find anywhere else. Jewelry designer GURHAN is renowned for pioneering the revival of pure 24 karat gold jewelry. Before Gurhan, pure gold jewelry had not been made since ancient times. In recent years, Gurhan has added pure platinum and pure silver to his repertoire, creating for his followers options in white metal...

Shop special expanded collections from John Hardy at our upcoming trunk shows in Peabody, Burlington and Braintree from 11am-5pm on the following dates: Thursday, November 21 in PeabodyFriday, November 22 in BurlingtonSaturday, November 23 in Braintree The John Hardy Collection features handmade organic designs for men and women created in Bali and inspired by nature. The jewelry includes designs in sterling silver and 18K gold infused with multi-colored gemstones. Don’t miss our John Hardy Trunk Show from November 21 to November 23 at select locations!