Boston Diamond Challenge

Update, October 18: Thanks to everyone who participated in the Boston Diamond Challenge! We had lots of excited participants showing us their diamond knowledge. The winners have been notified!

Now through September 30, 2013, Long’s Jewelers is
inviting you to take the Boston Diamond Challenge!


One lucky winner will walk away with
a $15,000 diamond engagement ring!

If you’ve been thinking about getting engaged and doing your research on diamonds, here is your opportunity to put your diamond knowledge to the test for a chance to win a beautiful diamond ring from Lazare!

Simply visit any one of Long’s five stores in MA to compare similar diamonds side by side and then tell us which one you think is the most beautiful. All participants will be automatically entered to win a Lazare diamond engagement ring – no purchase necessary or strings attached!

Are you up for the challenge?
If you looked at two diamonds side by side,
could you see the difference?

One lucky contestant will win a beautiful $15,000 platinum and diamond engagement ring from Long’s and Lazare! We also will be giving away four INCREDIBLE runner up prizes:


You’ve got nothing to lose: visit Longs’s Jewelers in Boston, Braintree, Burlington, Natick, or Peabody now through September 30 to take the Boston Diamond Challenge!